Book Review
The book review presentation followed as the process steps had explained.The presentation was set up as a 4 different sections, explaining their means.The sprouts represent artwork that often talks about our identity.The trunk refers to different styles that are involved with the objects we use.The branches refer to different areas that have design in them.Finally, the leaves represent interactive design.I wanted the layout of the presentation to reflect the book.So I kept the white background and similar design for the description of the art work.I also kept the same colors to represent the different section of the slides.
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Final Poster
This is the final poster. I wanted to create a simple poster that had a sentimental feeling to it. The text '5 second rule...?' was placed in the poster to appeal to the situation. Although realistically we would not eat the dropped ice cream, we've all had that split second in our head saying maybe it's ok to eat. The type used is a chalk-like text to incorporate it within the setting of the poster and to all ow the viewer to relate to this incident, when it most likely occurred at a younger age. I believe the diagonal view point of poster broke the static view of a sidewalk and create movement as well.
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Informative Series
For the final piece, I created a campaign logo, modified my poster and advertisement to be a cohesive piece. The zoo poster was meant to be fun and cute to encourage the fun that comes from the zoo and how it can be even better with a fun animal ice cream cone. The second photo is the campaign label for the ice cream. It's directly placed on the ice cream because ice cream is often one of the foods that you always contemplate on buying. This label will trigger memories and get the consumer to buy the ice cream. Finally, the advertisement is placed in context in a magazine. A lot advertisements these days are about how to keep your shape or have you buy a certain product to improve your life, but the advertisement I made was to stimulate happy memories and think about those times, allowing people not to feel guilty for their decision to go and buy some ice cream to enjoy.
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Rockstar Concert Campaign Series
The poster and tickets were done by Elliot and Anna. The third element was our palm card. The front of the palm card has a much more simple approach by centering the logo to be the piece as well as to draw your attention to it. The date, time, and place are placed underneath the logo to allow the viewer to naturally look down to see this information right away. On the back, we decided to add the diagonal aspect to the palm card to add more consistency to the ticket. We also wanted the palm card to relate the poster so we decided to reintroduce the "white noise" states and have that as the graphical element. The website is in bold and bright blue for the viewer to clearly see and understand that it is the focus of the palmcard. I believe the simplicity gets the viewer curious and more likely to check out the website.
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Letterpress Triptych
(1) 04.29.1985
(2) 09.05.1989
(3) 11.28.1983
The letterpress triptych depicts several things. My main focus was to structure the triptych on numbers. I was looking for a topic that include numbers while having different unifying elements. I remembered that there are three daughters in my family, including myself. Each piece of the series contains a birthday: (1) the second oldest sister, (2) myself and (3) the first oldest sister. The different elements that also were included were color and the season of the birthday that represented that color. The first image represents Spring through the rich green of the numbers as well as the cherry blossoms on tree in the background. The second image uses red and falling leaves to depict Autumn. Finally, the third image represents winter with the tinted blue and snowy background. To unify the pieces, I kept the same arrangement and type variation for each year. This letter triptych may not relate to the viewer personally, but it makes the viewer recount their own birthday and what season it falls in.
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